{"id":11519,"date":"2018-01-11T06:48:27","date_gmt":"2018-01-11T01:18:27","guid":{"rendered":"https:\/\/mobisoftinfotech.com\/resources\/?p=11519"},"modified":"2024-11-27T13:31:47","modified_gmt":"2024-11-27T08:01:47","slug":"is-voice-search-the-future-of-seo","status":"publish","type":"post","link":"https:\/\/mobisoftinfotech.com\/resources\/blog\/is-voice-search-the-future-of-seo","title":{"rendered":"Get Over Keywords: Voice Search Is Going To Change Your SEO Game"},"content":{"rendered":"

Ok, Google. Is Voice Search The Future Of SEO?<\/em><\/strong><\/p>\n

You all may remember the time when tech-giant Apple launched Siri – its digital voice assistant, way back in 2011. Many of us used to play around with it, asking her some random questions like \u201cMake me a sandwich<\/strong>\u201d and receiving the hilarious answers, \u201cI can\u2019t. I have no condiments<\/strong>\u201d.<\/p>\n

We are living in an exceptionally exciting time of technology. Things that were considered science fiction are being used in our daily routines. And while we have been noticing advancements over and over in the last couple of decades, the future is definitely going to blow our minds. Thanks to Voice Search!<\/p>\n

The thing is, you don\u2019t need to always type your query into the search box of Google or Bing to get your answers. Simply ask a question, for example, \u201cwhat\u2019s the weather tomorrow?\u201d or \u201cgrocery shop nearby,\u201d and your search engine will provide you an answer. Voice search isn\u2019t a short-lived fad. Its popularity is growing among searchers of all ages and devices which is changing the way people look for answers online. The SEO industry should be prepared for this paradigm shift that is in the making.<\/p>\n

The rapid growth of voice search can be owed to a number of reasons. It\u2019s fast and convenient. Searches can be performed on-the-go. With promising advancements in voice recognition technology, natural language understanding and text to speech synthesis, digital voice assistants like Google\u2019s Assistant, Apple\u2019s Siri, Amazon\u2019s Alexa, and Microsoft\u2019s Cortana are becoming more and more reliable and accessible for voice-based searches.<\/p>\n

As predicted by Gartner, \u201cAbout 30% of searches will be done without a screen by 2020\u201d. This means, text-based searches will become less popular, and it will become more important to adjust to this user behavior shift. Some smart marketers have taken notice and started working on SEO strategies specific to voice search.<\/p>\n

According to Google trends, \u201cGoogle voice search queries in 2016 were up 35x over 2008\u201d. Voice search is going to play a vital role in the future of search and SEO. A strong correlation<\/a> has been found between voice search optimization and Google’s featured snippet<\/a> results, occupying the desired \u201cposition zero\u201d in SERPs. So, if optimizing for voice search isn\u2019t already in your SEO strategy, it\u2019s time to adapt to this seismic shift.<\/p>\n

Hey Siri! Show Me Some Interesting Stats On Voice Search?<\/h3>\n

The below list of voice search statistics related to the current scenario will make you understand how SEO optimization of sites for users will change in 2018 with the increasing use of voice search.<\/p>\n