Sports Tech
Australia
Multi-City Mobility Platform
A major international sporting event in Australia needed a more efficient way to manage large-scale mobility operations across several cities and venues. The organizing committee was responsible for airport transfers, hotel shuttles, venue movements, and group rides for thousands of athletes, VIPs, delegates, and media personnel over a three-week schedule.
Multiple transport vendors managed hundreds of vehicles through different systems, making coordination difficult. Frequent ride requests, route changes, and schedule shifts created operational pressure that manual processes could not handle.
The organizers sought a unified system that could manage multi-mode operations, improve real-time visibility, and deliver a consistent guest experience across all locations. We delivered an exclusively hosted, fully managed event logistics automation platform that brought automation, centralized control, and real-time adaptability into one connected ecosystem.
Event-scale mobility operations come with their own set of unique challenges, especially when spread across cities and transport modes. The organizing committee identified several key bottlenecks:
Each transport vendor used different tools and processes, causing data silos and inconsistent coordination.
Human schedulers struggled with frequent ride changes, delays, cancellations, and new requests.
Unpredictable flight delays affected pickups and created long wait times for guests and drivers. It caused dissatisfaction and discomfort.
Exclusive cars, shuttles, vans, and buses were managed separately. This increased duplication of effort.
The operations team did not have a single dashboard to track performance, SLAs, or vehicle movement.
Varying vendor quality standards led to uneven guest experiences.
The goal was to automate logistics at scale, reduce manual dependency, improve coordination, and deliver a reliable transportation experience powered by a unified mobility system.
Our team developed a tailor-made, cloud-hosted event logistics automation platform that unified all mobility operations under one system. The solution combined AI-based automation, real-time communication, centralized visibility, and human oversight where needed. Our mobility operations team managed the platform throughout the event to ensure uninterrupted performance.
A unified control dashboard gave the team full visibility across cities, routes, vendors, and vehicle categories.
This replaced reactive coordination with proactive, data-driven management.
The platform featured an AI-driven dispatch system that automatically matched ride requests to the most suitable driver.
This increased fleet utilization, improved responsiveness, and minimized the risk of missed rides.
The platform seamlessly managed all transport modes on a single, unified system.
This eliminated separate processes and improved cross-team alignment.
Two purpose-built mobile applications created a connected, frictionless experience for everyone involved:
These apps ensured that drivers and guests were always informed, connected, and on schedule.
The solution is integrated with real-time flight data to streamline airport pickups and drops.
This minimized waiting time, improved fleet scheduling, and ensured every arrival and departure was perfectly timed.
The entire ecosystem ran on Mobisoft’s secure cloud infrastructure with enterprise-grade reliability and data security.
This approach allowed the client’s team to focus on guest experience while maintaining high operational stability.
The automation platform delivered measurable improvements across all operational areas.
The automation solution delivered by Mobisoft fundamentally redefined event mobility operations for the client.
No infrastructure or setup headaches; Mobisoft handles everything end-to-end.
Cars, buses, shuttles, and group rides managed from a single dashboard.
Smart dispatching, routing, and dynamic ride allocation reduce manual overhead.
Rule-based moderation keeps high-touch rides under supervision.
Live airport automation with real-time flight synchronization.
Proven reliability for national and international-scale sporting events.
Mobisoft’s event logistics automation platform helped the organizing committee modernize transportation for a national-scale sporting event. The unified system combined automation, intelligence, and human oversight to simplify complex operations, strengthen reliability, and improve guest experience across cities and transport modes.
This project now serves as a model for how large sporting, corporate, and entertainment events can replace manual coordination with intelligent, real-time mobility management.
