Happy Thanksgiving to you all!
Mobile commerce has become one of the fastest-growing sales channels, and savvy retailers are placing an emphasis on apps and mobile strategies.
Men’s Warehouse and HSN are offering mobile-only offers, leveraging push notifications and texts to advertise holiday discounts and flash sales.
Macy’s holiday-specific app will help users navigate stores and alert them with updates on deals and schedules. The department store also is partnering with mobile-app company Shopkick on a feature called iBeacons, which uses game mechanics to spur customers to travel through the store to find location-specific discounts.
The NPD Group, a consumer market research firm, reported that nearly 75 percent of smartphone users are using their devices as part of the overall shopping experience, ensuring the trend will continue beyond the holiday season.
Macy’s Star Gifts App
New! Macy’s Star Gifts app uses your camera and image recognition technology to bring you the best shopping experience yet! Just look for the Star Gifts icon in our promotions & scan it with this app. You’ll be able to watch videos, get gift ideas see product info and shop, of course!
See it, scan it, shop it
Shopkick is the ultimate Black Friday and holiday shopping app. Don’t miss out on the hottest deals, discounts and must-have items nearby.
Shopkick even rewards you for shopping—you get kicks (points) just for walking into stores. It’s amazing! Get even more kicks when you scan items and make purchases.
Over 6 million people use Shopkick to discover extraordinary things at stores like Target, Macy’s, Old Navy, Best Buy, American Eagle, JCPenney, Sports Authority, and Crate & Barrel. Best of all, you can redeem your kicks for gift cards at your favorites, including Target and Starbucks.
TGI Black Friday
Get 2013 Black Friday ad leaks first on your iPhone & iPad and Android. You can make a shopping list, get coupons, price compare + buy Black Friday deals from your phone. #1 rated by AppAdvice, featured in: NY Times, Washington Post, WSJ. Get instant alerts for new Black Friday ads & never miss a deal. Check the app frequently for new ads from your favorite stores such as Best Buy, Target, Walmart, Sears and many more.
Shopular is a clever app and sales will pop up automatically as soon as you reach the mall! You simply go shopping at your favorite mall and TING, your favorite mall coupons & mall deals will magically pop up on your phone. Shopular brings this magical experience with almost no impact on your battery life. Never shop without a coupon or deal again!